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September 20, 2012

New Romney Ads Target Seniors, Women

Topics: Political News and commentaries

The Mitt Romney-Paul Ryan campaign is rolling out a pair of television ads that appear designed to build support from two key voting groups: seniors and women.

On Thursday, the campaign released its newest ad, "Least We Can Do," which argues that leaving Medicare as it is will force the health-insurance plan for the elderly and disabled to go broke. The television ad also states that current retirees won't be affected -- and suggests that any changes to Medicare won't happen for 30 years. (H/t - WSJ).

Here's the "Dear Daughter" ad. A mother holds her baby as a narrator says, "Dear Daughter: welcome to America," and adds "your share of Obama's debt is over $50,000. And it grows every day." The ad ticks off other statistics, saying that the poverty rate for women is the highest in 17 years, and that more than 5.5 women are unemployed. It concludes "that's what Obama's policies have done for women. Welcome, daughter." The text in this ad reinforces a theme that Republican women brought up repeatedly during the convention in Tampa: they see women's issues as inseparable from economic issues :

Posted by Hyscience at September 20, 2012 10:18 AM

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